Embarrassing Misspelling On Billboard

billboard Embarrassing Misspelling On Billboard

Missing letter changes the meaning of a crucial word on a South Bend, Indiana sign

If you ever wondered how much difference just one letter can make when it comes to a message, ask the thousands of people who drove by a digital billboard near the intersection of Ironwood and Indiana 23 between Thursday and Monday morning.

The ad urged people to go to the Website southbendon.com for a look at the “15 best things about our pubic schools.” That’s right, the billboard said “pubic” instead of “public” schools.

Responsibility for the spelling error has been claimed by the Blue Waters Group. The company does work for the city of South Bend’s re-development commission to promote the city.

As of late afternoon on Monday, a representative from the Blue Waters Group indicated the content of the billboard had been fixed and the digital message was up and running again.

  • Dale Berkebile

    This is a great example of how important proof reading is. Sadly, spell check would not have caught this since “pubic” is a real word. This however is a very bad situation for the school.

  • bdk


  • David Yocum

    They’re in a “hairy” situation… GET IT? PUBIC… HAIRY… HAR HAR HAR (ok.. that was lame.. :-) )

    • rml

      Not lame……….sick! Grow up David.

      • David Yocum

        Whoa… Did you find a pube in your cheerios this morning??

  • T. Carter

    Top 15 reasons…
    15. New clothes @ the start of school
    14. Getting to see your old friends
    13. Recess
    12. Outings
    11. Meeting new people
    10. Lunch
    9. Smoking in the boys room
    7. 0 Tolerance
    6. PTA Meetings
    5. Prayer
    4. No more chalkboards
    3. Arithmatic
    2. History
    1. Learn how to spell……..

    • Frederick Larrabee

      I just saw this article when looking for a story on billboards advertising the rapture. LOL. Hey, dunce, it’s ARITHMETIC! See #1.

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