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Vacancy Sign Still Lit Up For Super Bowl Week

By Chuck Schechner, NewsRadio 1080 KRLD
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Bonnie and Clyde stayed at this hotel in the 1930s.  You can reserve the room and spend the night there.

Bonnie and Clyde stayed at this hotel in the 1930s. You can reserve the room and spend the night there.

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FORT WORTH (CBSDFW.COM) – As Super Bowl XLV approaches, hotel rooms in North Texas might become harder to find, but there hasn’t been a rush for reservations yet.

The North Texas hotel industry has been working hard to keep up with the demand from football fans heading to Cowboys Stadium for the Super Bowl.

“Here we are, we’re ready to go,” says Al Deberry, President of the Hotel Association of Tarrant County.  “I believe there are approximately 100,000 hotel rooms, it’ll take care of all the needs of all the people that are coming in, we have no doubt we’ll be able to fill them.”

And they’re beginning to fill with reservations, but only when the final two teams are determined will there be a rush to get hotel reservations.  “There are still some hotel rooms available in the Metroplex, the Metroplex is not sold out yet, but we certainly believe it will be.”

That may change quickly after next weekends games.  “We are excited that there’s two weeks out, it certainly gives us a lot of lead time to finish up some loose ends.”

Deberry says which teams come to Super Bowl can make a difference in the economic impact for the hotel industry.
“We don’t have a rooting interest for any team in particular because our hometown team isn’t there, of course, but we would like a team that can do a national drawl.”

They avoided a major conflict with the Fort Worth Stock Show & Rodeo, which would have run through Super Bowl Sunday. The event customarily fills Fort Worth hotels, but Stock Show official Shanna Wever says they decided to shut down a day early to free up hotel rooms.

“We’ve had some hotels that have stepped up and have really helped our Stock Show patrons out, and it’s really has worked itself out for the most part.

In fact they’re marketing to visiting football fans to visit the stock show during Super Bowl week

“They’re going to look for that Fort Worth experience, not only are folks going to have fun things to do in other parts of the city, but we also welcome them and roll out the red carpet at the Stock Show here as well.”

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