AUSTIN (AP) – Whole Foods Market Inc. apparently has lost its taste for Chobani.
The Austin-based natural and organic grocery chain said Wednesday that it will be phasing Chobani Greek Yogurt out of its stores in early 2014 to make room for other products.
Part of the decision might be fueled by the Whole Foods push to phase out foods that use genetically modified ingredients. But it’s also about offering more exclusive and organic products.
Whole Foods says it’s committed to offering shoppers the widest variety of high-quality products possible, including items shoppers can’t find anywhere else. And as the national demand for Greek yogurt has grown, the company says the number of conventional Greek yogurt options has multiplied.
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