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Weather Channel Picks Twitter Fight With Fort Worth Councilman

(credit: James Pultz/KTVT/KTXA)

(credit: James Pultz/KTVT/KTXA)

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FORT WORTH (CBSDFW.COM) – The Weather Channel has apologized to Joel Burns after exchanging a series of tweets with the Fort Worth city councilman over the weekend regarding its weather app.

Burns complained via Twitter that the Weather Channel’s app consistently used pictures of Dallas to show weather conditions for Fort Worth.

He warned he would delete the app if the pictures were not changed — and followed through on his promise, tweeting a screen shot of his phone showing the Weather Channel’s app was missing.

The Weather Channel replied, with the following tweet:

Twitter exploded with support for Burns.

@willis71411 tweeted, “I too dislike seeing the Dallas skyline when accessing the FW weather. Just fix it already!”

@Kyle_Blake tweeted, “@JoelBurns SERIOUSLY! That was @weatherchannel reply!? WOW! Someone can give two shakes about their viewers.”

@MatthewTC72 wrote, “@JoelBurns @weatherchannel Fire your social media person. That was an awful response to Joel.”

Hours later, The Weather Channel followed with this apology:

However, Burns is asking for more.  He’s challenging the Weather Channel to donate $100,000 to an anti-bullying organization like the Gay, Lesbian and Straight Education Network or the Trevor Project.  Burns is pledging to donate $1,000 himself.  He says The Weather Channel response was a “callous” one, to an issue that’s near and dear to his heart.

Beyond that, Burns also says he wants The Weather Channel to visit Fort Worth and do a weather cast so they can experience the city and update the app.

“I like the app, but it only shows pictures of Dallas.  I’d like for them to update the app and come to Fort Worth,” said Burns.  “We are not Dallas.  We like Dallas, but we are not Dallas,”  Burns added.

The Weather Channel has not responded to Burns’ donation request.

(©2014 CBS Local Media, a division of CBS Radio Inc. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.)

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