Coca-Cola Consolidates Marketing For Most Well-Known DrinksCoca-Cola, under pressure as consumers shift away from sugary drinks, is unveiling a new campaign that for the first time unites its most well-known slate of drinks under a single marketing theme.
American FIFA Sponsors Demand 'Independent Oversight' Of ReformsFive of FIFA's sponsors have written to the executive committee of soccer's scandal-battered governing body demanding "independent oversight" of the reform process.
Emails Reveal Coke's Role In Anti-Obesity GroupA nonprofit founded to combat obesity said that the $1.5 million it received from Coke has no influence over its work. But emails show that the world's largest beverage maker was instrumental in shaping the Global Energy Balance Network.
Keurig Introduces 'Kold' Beverage MachineMaking a glass of Coke at home will soon be possible, if you don't mind paying more than $300 for a machine.
Pepsi To Replace Coke In NBA Marketing DealThe league said Monday that it's struck a new marketing partnership with Pepsico, ending a 28-year partnership with Coca-Cola.
Using Coke To Clean A Dirty ToiletEveryone knows that there is a lot that you can do with Coca-Cola, including drinking it. The extra uses make you wonder what it’s doing to your innerds though.
Stateside "Mexican Coke" Still Sweetened With Cane SugarFans of "Mexican Coke" in the U.S. need not worry about any sweetener changes.
Group Finds Carcinogen In Pepsi ProductsAn environmental group said Wednesday that the caramel coloring used in Pepsi still contains a worrisome level of a carcinogen, even after the drink maker said it would change its formula.
Coca-Cola To Address Obesity For First Time In AdsCoca-Cola became one of the world's most powerful brands by equating its soft drinks with happiness. Now it's taking to the airwaves for the first time to address a growing cloud over the industry: obesity.
Employees Donate Gifts To Special Salvation Army RecipientsWorkers from the Coca-Cola Company set out for the Dallas Salvation Army Christmas Center on Wednesday, and while they didn’t deliver any beverages they did make it possible to fill some North Texas Christmas wishes.
New Vending Machines Display Calories In Sugary SodasAs criticism over sugary sodas intensifies, Coke, Pepsi and Dr Pepper are rolling out new vending machines that display just how many calories are in their drinks.
Drink Companies Pay Millions To Conserve WaterIn this last remnant of untouched coastal prairie near Houston, the Dr Pepper Snapple Group has partnered with The Nature Conservancy to ensure water quality and quantity for its nearby bottling plant.