A man smokes a cigarette outside. (credit: KAREN BLEIER/AFP/Getty Images)

NORTH TEXAS (CBSDFW.COM) – Today is the 37th Great American Smokeout — the day when smokers are encouraged to make a plan to quit smoking.

Nearly one in five adults in the United States smokes cigarettes, this despite the fact that tobacco use is the single most preventable cause of disease and premature death in the U.S.

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Anti-smoking advocate Patrick Reynolds, the grandson of tobacco company founder R.J. Reynolds, says if improving your health isn’t motivation enough to quit smoking, then think about how much money you’d save.

“It is very expensive to continue to smoke and we need to keep our tobacco taxes high and spend some of that money that comes in from the tax on educating children not to start.”

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Experts say smoker’s chances of kicking the habit increase if they become part of a stop-smoking program.

“Remember your past failures at quitting are not a message that you can’t do this. Your past failures are part of the normal journey toward becoming a non-smoker,” encouraged Reynolds.

The Great American Smokeout is an effort by the American Cancer Society. Click here to find more resources on quitting smoking or call them at (800) 227-2345 to learn more.

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