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The Colony’s Big Announcement: A Furniture Store

By Jason Allen & Ryan Crowe, CBSDFW.com
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THE COLONY (CBSDFW.COM) – We now know it’s not a theme park, but The Colony still has something big planned for a piece of land that was once going to house the world’s tallest building.

On Tuesday, The Colony’s City Council announced a Nebraska Furniture Mart store will be coming to town.

And while a furniture store with the name Nebraska in it may not be as exciting as a roller coaster, the economic impact of it to the city could be as big as the rush from any thrill ride.

Nebraska Furniture Mart boasts stores the size of three Walmart Supercenters.  Berkshire Hathaway, the Warren Buffett-led company that owns the chain, says the proposed location in The Colony could see 8 million people in one year.  They also say the store could provide The Colony and Denton County with more than 1,700 full time jobs.

“Just with Nebraska Furniture Mart alone is a huge benefit.  With the business they come in and generate, that’s just going to be a huge draw,” says The Colony Mayor Joe McCourry.

City Manager Troy Bush told residents Tuesday night The Colony is dedicated to working with them to make sure the development works.

As for the rest of the 400 acres, the city’s plan still calls for three hotels and 10 restaurants.  The plan even calls for a theme park and theme hotel, but The Colony isn’t saying what that may look like.

Nebraska Furniture Mart has three locations in Kansas City, Omaha and Des Moines.

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