Rangers Sign New Sunflower Seeds Deal

View Comments
(credit: CRISTINA QUICLER/AFP/Getty Images)

(credit: CRISTINA QUICLER/AFP/Getty Images)

From Our CBS Music Web Sites

453641528 10 Rangers Sign New Sunflower Seeds DealAdorbale Baby Animals To Put A Smile On Your Face

150725619 10 Rangers Sign New Sunflower Seeds DealHot Models In Glasses

 alt=Musicians Then And Now II

452359780 10 Rangers Sign New Sunflower Seeds DealMissing Summer?

87222728 Rangers Sign New Sunflower Seeds Deal8 Reasons to Have A Good Love Life

sx Rangers Sign New Sunflower Seeds Deal Victoria's Secret Fashion Show

WAHPETON, N.D. (AP) – A North Dakota-based snack food company has inked a deal with a third Major League Baseball team.

Giants Snacks Inc. is now the official provider of sunflower seeds to the Texas Rangers. The Wahpeton company partnered with the Minnesota Twins in 2004 and with the Colorado Rockies in 2007.

Vice President of Marketing Robert Schuler tells The Daily News that the deal with the Rangers will boost name recognition for the brand in Texas and help grow sales.

Schuler says baseball and sunflower seeds go together — and the company’s association with pro baseball teams is a natural fit. He says Giants Snacks is eyeing California as a possible next target.

(© Copyright 2014 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten or redistributed.)

Latest News:

Top Trending:

View Comments