DALLAS (CBSDFW.COM) – After the Dallas Mavericks lost last night’s first round playoff series to the Houston Rockets in Game 5, a tweet was sent from the Rockets official account.
It showed two emojis of a horse with a gun to its head saying, “Shhh. Just close your eyes. It will all be over soon.”
The tweet outraged animal activists across the country, and by the next afternoon, Chad Shanks had posted on his personal Twitter account that he had lost his job as the Rockets’ social media manager. He also apologized for the controversial tweet, which was removed from the Rockets’ account.
By the way, the Mavericks social media folks did respond to the tweet almost immediately after it was sent.