Sprint is offering DIRECTV customers one free year of cellphone service in a bold move aimed at the satellite TV company’s new owner, AT&T.
AT&T is unveiling a new package that combines TV and wireless services as it seeks to broaden its offerings following its purchase of satellite TV company DIRECTV about a week ago.
In a recent ad for DIRECTV, Cowboys quarterback Tony Romo showed off his artsy side. His alter ego is a bald, bearded No. 9 who likes to paper mache and bake.
NFL quarterbacks Tony Romo and Andrew Luck are among the latest players to begin promoting DIRECTV’s popular ‘Sunday Ticket’ service that lets viewers watch every game.
The government is taking the nation’s biggest satellite TV provider to court, accusing DIRECTV of misleading millions of consumers about the cost of its programming.
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The NFL has extended its contract with satellite provider DirecTV to carry the “Sunday Ticket” package, which allows viewers to watch out-of-market games.
The announced agreement Monday means the network will be available in 87 million households when it goes on the air on Aug. 14.
AT&T’s CEO told Congress Tuesday that his company’s purchase of DIRECTV will help slow increases in programming prices, but won’t lead to a decrease in prices.
In an attempt to curry favor with regulators, AT&T said that, if it’s allowed to buy DIRECTV, it will be able to afford an expansion of fiber connections into more homes.
Priming itself for the age of internet-delivered video, AT&T said that it would buy DIRECTV for $48.5 billion in cash and stock, or $95 per share.
Dallas-based AT&T says it is buying El Segundo, Calif.-based DirecTV for $95 per share, or $49 billion.