As J.C. Penney Co. aims to re-invent itself, it’s hoping a famous former employee can help out. Talk-show host Ellen DeGeneres will make store appearances and star in a new TV ad campaign.
J.C. Penney Co.’s chairman and CEO says the department store operator is well positioned for the holiday season, but that it has pulled expectations back a bit.
With back-to-school shopping in full swing, storefronts big and small are often adorned with advertisements filled with eye-catching phrases like “one-day-only” and “biggest sale.” But how often is that true?
PLANO (AP) – J.C. Penney Co. is looking to bite into the magic of Apple. The Plano-based department store chain has named Ron Johnson, who pioneered Apple Inc.’s retail stores, its next CEO. He will […]
In Burleson, someone swiped $40,000 to $50,000 dollars’ worth of jewelry from behind the counter of a JCPenney store.