TEXAS (CBSDFW.COM/KRLD) – Applications are reportedly piling in for a controversial college scholarship that is available for white men only.

The founder of The Former Majority Association for Equality, Colby Bohannan, says the scholarship is not about race. “We just saw an opportunity to help a group that doesn’t have a specific scholarship base just for it and we decided to fill that gap.”

Bohannan says the whites only scholarship is, in part, about getting attention, but not the political kind. “I think it’s a great way to get attention. Especially whenever you’re getting attention to those people who are trying to afford $40,000 for college tuition,” he said. “I think those people need attention. I think they need attention and they need help.”

Many people think the scholarship is doing anything but help. Wayne Krauss, with the Texas Civil Rights Project, says it is in fact racist and regressive. “This is one person who’s trying to take it back to the Jim Crow era and that’s a shame. But, we shouldn’t be distracted by that.”

Krauss thinks the scholarship overshadows the progress this country has made in race relations. “This type of race baiting actually attacks that diversity and tries to create division where there should be none,” he said matter-of-factly.

Bohannan claims that the intent of the scholarship is clear. “Our organization attempts to find four people out there, who are trying to go the school and better their life by getting an education, and give them financial aid,” he said.

But Krauss questioned, “If it’s not about black and white then why is he preventing all people of color from receiving this scholarship?”

Bohannan says he purpose of The Former Majority Association for Equality is to draw focus to the high cost of tuition and the inability for people to pay for college without help.

Thursday night the board for the group voted to increase their goal for the fall of 2012 from scholarships of $500 per student to $5,000 per student.