A 9-year-old boy ponders his choices of candy at a store. (credit: Joe Raedle/Getty Images)

NEW YOK (AP) – High fructose corn syrup won’t get a wholesome new name after all.

READ MORE: COVID-19 Has Taken Toll On Mental Health, Experts Say

The Food and Drug Administration has rejected the Corn Refiners Association’s bid to rename its sweetening agent “corn sugar.” A representative from the association wasn’t immediately available for comment.

The Corn Refiners Association submitted an application to the agency in 2010 to have the sweetening agent renamed “corn sugar” on nutrition labels.

READ MORE: Cowboys Coordinators Dan Quinn, Kellen Moore Interview For Vikings Head Coaching Job

The group has also been running a marketing campaign to explain that its syrup is actually a form of sugar and has the same nutritional value as the familiar white, granular table sugar.

But the FDA says that it defines sugars as a solid, dried and crystallized food — not a syrup.

(© Copyright 2012 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten or redistributed.)

MORE NEWS: Texas Attorney General Ken Paxton Sues Google Over Radio Ads For Smartphone

Also Check Out: