Girl Scouts Stress 'Girl Power' In New Recruitment EffortsAs women seek a larger role in politics, equal wages and an end to sexual harassment, the Girl Scouts see an opportune time to show some swagger in promoting their mission.
Papa John's Is Pulling Founder's Image From Its MarketingPapa John's, which has featured founder John Schnatter in logos and TV ads, is pulling his image from its marketing after he admitted using a racial slur.
Art Director Who Created Playboy's Bunny Logo Dies At 93Art Paul created Playboy's famous tuxedoed bunny head logo as the magazine's first employee in the 1950s. He died of pneumonia on Saturday at age 93.
Congressional Report Presses For E-Cigarette Rules Concerns about electronic cigarettes, including flavors and marketing that could appeal to young people, underscore the need to regulate the fast-growing industry, according to a Congressional report released Monday.
Online Quizzes May Have You Revealing More Than You ThinkQuizzes have caught on like wildfire on social media, but some experts say taking them may open you up for unwanted attention.
Customers May Reveal More Than They Know With E-Mail ReceiptsThe question at stores used to be "paper or plastic?" Now it's "paper or e-mail?" E-mailed receipts are convenient and they get rid of clutter, they could have a hidden cost if you're not careful.
The Truth Behind The Disappearance Of Cowboys Throwback HelmetsThe Cowboys' traditional wearing of white 'throwback' helmets isn't football-driven; it's marketing driven. Now comes the NFL's ruling against the use of "alternate" helmets, which isn't safety-driven; it's PR-driven.
JCPenney Hires Kraft Executive As Marketing ChiefBeleaguered department store JCPenney named Kraft Foods executive Debra Berman as senior vice president of marketing to help revitalize the struggling brand.
Whataburger Jumps On Dwight Howard HypeIf you're following the saga of NBA player Dwight Howard you know he's looking at both NBA teams in Texas - the Dallas Mavericks and Houston Rockets.
Jerry Jones' Cowboys Are 'The Cheese That Goes Crunch'For the 24th consecutive year, a hot subject at Valley Ranch is the seeming discord between something Jerry says and something someone else in power (in this case, coach Jason Garrett) says.
Victoria's Secret's New Lingerie Line Has Parents OutragedVictoria's Secret has become a household name by making 'sexy' mainstream. But as the lingerie retail giant competes for new customers, some parents say they've gone too far - and too young - by marketing to teens and tweens.
No More Dancing Around Issues In Feminine HygieneCelebrities are gabbing about it openly. A growing number of grooming products cater to it. The vagina is becoming big business.